1. Introduction

Mayra Serna Realtor, affiliated with La Rosa Realty Kissimmee, respects your privacy and is committed to handling your personal information responsibly.

This Privacy Policy explains how we collect, use, store, disclose, and protect personal information obtained through our website, real estate inquiry forms, Facebook and Instagram lead forms, advertising campaigns, and direct communications.

Website: https://mayrasernarealtor.com
Email: [email protected]
Phone: (718) 753 - 8067

2. Information We Collect

We may collect personal information that you voluntarily provide when submitting forms, requesting information, or communicating with us.

This information may include:

• Full name.
• Email address.
• Phone number.
• Property preferences.
• Areas or locations of interest.
• Interest in buying, selling, or renting real estate.
• Estimated purchase or selling timeline.
• Approximate budget, if voluntarily provided.
• Other information you choose to share.

We may also collect technical information about your interaction with our website, including IP address, browser type, device information, pages visited, and browsing activity through cookies and similar technologies when enabled.

3. How We Use Your Information

We may use your information to:

• Respond to real estate inquiries.
• Provide property information and available listings.
• Coordinate property tours and consultations.
• Provide guidance related to buying, selling, or renting.
• Follow up on requests submitted through our website or advertising forms.
• Manage and organize client relationships.
• Improve our website and services.
• Measure advertising performance when applicable.

We may contact you by phone, email, or text message in response to a request you have submitted.

Submitting an inquiry does not, by itself, constitute consent to receive unrelated promotional communications or automated marketing calls and text messages. Where required by applicable law, we will obtain the appropriate consent.

4. Facebook and Instagram Lead Forms

We may use advertising services provided by Meta, including Facebook and Instagram, to generate real estate inquiries.

When you voluntarily submit your information through one of these forms, we may use it to respond to your inquiry, provide relevant real estate information, coordinate consultations, and follow up on your request.

Information received through these forms may be transferred to our customer relationship management system for contact organization and follow-up purposes.

Meta independently processes information under its own privacy policies and terms.

5. Customer Relationship Management (CRM)

We use Go High Level, a customer relationship management platform provided through Elite Online Media, to organize contacts, manage inquiries, record interactions, and coordinate follow-up communications.

Personal information may be stored and processed through this platform and its authorized technology providers for the purpose of supporting our business operations and requested services.

Elite Online Media provides technology and CRM-related services. Its access to personal information is subject to the applicable service arrangements and data protection obligations.

6. Meta Pixel, Cookies and Advertising Technologies

Our website may use Meta Pixel and similar tracking technologies to understand website activity, measure advertising performance, and improve our marketing campaigns.

These technologies may collect technical information such as browser details, device information, pages visited, interactions with website content, and certain online identifiers.

Depending on the technologies enabled and applicable settings, this information may be used by Meta to help measure advertising results and deliver or optimize advertising.

You may manage certain cookie preferences through available website settings or your browser settings.

Where required by applicable law, non-essential tracking technologies will be activated only after the appropriate consent has been obtained.

For additional information about how Meta processes information, please review Meta's Privacy Policy at https://www.facebook.com/privacy/policy/.

7. How We Share Personal Information

We do not sell personal information in exchange for money.

We may share information when reasonably necessary to provide our services, including with:

• Authorized CRM and technology providers.
• Website hosting and digital service providers.
• La Rosa Realty Kissimmee and authorized real estate professionals involved in providing requested services.
• Professionals involved in a real estate transaction, where appropriate.
• Government authorities when required by law.

Third-party service providers may process information on our behalf to support the services described in this policy.

8. Communications and Opt-Out

We may contact you regarding your real estate inquiry, requested information, appointments, or services.

If you separately consent to receive promotional communications, you may withdraw that consent at any time.

To stop receiving promotional emails, you may use the unsubscribe link included in the message, when available, or contact us at:

Email: [email protected]

To stop receiving text messages, reply STOP when available. For assistance, reply HELP when supported.

We will process opt-out and consent revocation requests in accordance with applicable laws.

Withdrawing promotional consent does not necessarily prevent us from sending non-promotional communications directly related to an ongoing request or transaction where legally permitted.

9. Data Security and Retention

We implement reasonable administrative, technical, and organizational safeguards to protect personal information against unauthorized access, misuse, loss, or disclosure.

We retain information for as long as reasonably necessary to fulfill the purposes described in this policy, maintain business records, respond to inquiries, and comply with applicable legal obligations.

No electronic storage or transmission system can guarantee absolute security.

10. Your Privacy Rights

Depending on applicable law, you may have rights to:

• Request access to your personal information.
• Request correction of inaccurate information.
• Request deletion of certain personal information.
• Request information about how your data is processed.
• Withdraw consent where processing is based on consent.
• Exercise other privacy rights available under applicable law.

To submit a privacy-related request, please contact us at:

Email: [email protected]
Phone: (718) 753 - 8067

We will review and respond to requests in accordance with applicable legal requirements.

11. Third-Party Services

Our website and advertising activities may use external platforms and services, including:

• Meta, Facebook, and Instagram.
• Go High Level.
• Elite Online Media, as a CRM technology provider.
• Website hosting providers.
• Analytics and advertising measurement tools.
• Cookies, pixels, and similar tracking technologies.

These providers may have their own privacy policies and terms governing information they collect independently.

We encourage users to review the privacy policies of these providers.

12. Policy Updates

We may update this Privacy Policy when our services, technologies, business practices, or legal requirements change.

Updated versions will be published on this page with the corresponding revision date.

We encourage visitors to review this page periodically.

13. Contact Information

For questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact:

Mayra Serna Realtor
La Rosa Realty Kissimmee

Website: https://mayrasernarealtor.com
Phone: (718) 753 - 8067
Email: [email protected]

Thank you for trusting us. Your privacy and confidence are important to our commitment to providing a professional and transparent real estate experience.